the effect of change
The elements in the model do not exist in isolation,
for example, the empathy towards customers affects the organization's reputation
and the skills of the staff affect its financial performance.
An individual element may be affected by changes which occur in some elements but not by others. At
certain times, a discreet change may occur in one element - the vision is
changed, new technology is introduced or government passes new legislation. The
model provides a checklist to assess which other elements are affected by a
change to a particular one.
As an illustration, consider how the introduction of a new product could affect
elements of the model.
to be changed:
(new product introduced).
Reputation, target market, roles and jobs, workplaces, workers, channel,
customers, suppliers, technology, intellectual property, information, skills,
financial resources, line-of-business activities, management activities,
services, opportunities, competitors, scale, innovation, financial performance.
constitution, impact, raison d'etre, core values, vision, mission, external
infrastructure, owners, neighbours, incidental activities, management style,
rules and customs, social behaviour, attitude to work, benefits and perks,
personal development, empathy.
Elements that could be
policies, physical deployment, functional composition, reporting structure,
managers, partners, indirect participants, land and buildings, core
competencies, relationships, support activities, compliance activities,
constraints and pressures, risks and threats, efficiency. >>>