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Identity
Don't trust people who say that they can sum up a person in the first 30 seconds - Personnel Manager.
The Government should be identified with substance, not spin - Gordon Brown, Chancellor of the Exchequer.

Purpose
Our purpose is to help people to help themselves. This is the best form of charity - Charity President.
Our purpose is to wage war - Sir Winston Churchill, 1939.
I find the great thing in this world is not so much where we stand, as in what direction we are moving. To reach the port of heaven we must sail sometimes with the wind and sometimes against it - but we must sail and not drift, nor lie at anchor. - O W Holmes.

Structure
Constant reorganization can create the illusion of progress while producing inefficiency and demoralization - Petronius.

Participants
Bosses tend to get the workers they deserve - Martin Wiener.

First class people hire first class people; second class people hire third
class people - Manfred Kets de Vries
There is more credit in being a first-rate truck driver than a tenth-rate executive - B.C.Forbes
There are only two goals in virtually every negotiation. They are to solve problems and to build relationships - Ben Rooney.
A good negotiator lets the other person think they are getting the best deal - Anon.

Everybody in an organisation, however lowly, has to be understood, recognised and appreciated for what they do - Mary Soames.

Good business is about letting everyone have a share of the cake - Anon.
Good fences make good neighbours - Robert Frost.
In a consumer society there are two kinds of slaves: the prisoners of addiction and the prisoners of envy - Ivan Illich.
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Tis our policy to steer clear of permanent alliances - George Washington.

Enablers
No one has a greater asset for his business than a man's pride in his work - Mary Parker Follett.
Our greatest asset is not the skills of our workers but their readiness to learn new ones - Industrialist.
The only things that evolve by themselves in an organization are disorder, friction and malperformance - Peter Drucker.
Aim to be different rather than better - that's where the real asset lies - Chief executive.
Vorsprung durch Technik (Progress through technology) - Audi.
Where is the knowledge we have lost in information? - T S Elliot.

Activities
Work expands to fill the time available for its completion - Northcote Parkinson (Parkinson's Law).
Working with people is difficult but not impossible - Peter Ducker.
If its worth doing - its worth doing badly - Anon.
We can lick gravity, but sometimes the paperwork is overwhelming - Wernher von Braun.

Influences
The ultimate risk is not taking a risk - Sir James Goldsmith.
To win without risk is to triumph without glory - Corneille, The Cid.
The big print giveth and the fine print taketh away - J Fulton Sheen.
Time is that wherein there is opportunity, and opportunity is that wherein there is no great time - Hippocrates.

Culture

If you want a job done, give it to a busy person - Anon.It is not enough to be busy....the question is: what are we busy about - Henry Thoreau.
Don't expect those who 'live to work' to show sympathy to those who 'work to live' - Personnel manager.
Cultivate courtesy as a business asset - Elbert Hubbard.
See'st thou a man diligent in his business? He shall stand before kings - The Holy Bible: Proverbs.
When you have nothing to say, say nothing - Charles Caleb Colton.
I sometimes think the Prime Minister should be intimidating. There's not much point in being a weak, floppy thing in the chair - Margaret Thatcher.

Performance

Success is simply a matter of luck - ask any failure - Earl Wilson.
No gain without pain - Anon.
To be a success in business - be daring, be first, be different - Marchant.
Success is a journey not a destination - Ben Sweetland.
Failure is not going down, it's staying down - Anon.
I'm a great believer in luck, and I find that the harder I work the more I have of it - Thomas Jefferson.
The only place where success comes before work is the dictionary - Vidal Sassoon.
Perfection is the enemy of the good - Anon.
A business that makes nothing but money is a poor kind of business - Henry Ford.
My rule always was to do the business of the day in the day - The Duke of Wellington.

Strategy

Expect the best, but plan for the worst - Anon.
It is harder to change a decision than to make one - Anon.
Better to pay 'over the odds' for something you really want than to get a 'good deal' on something you don't - Anon.
The quality is enjoyed long after the price has been forgotten - Packard Motor Company, 1930s.
Buy cheap, buy twice - Anon.
The common law of business prohibits paying a little and getting a lot. It cannot be done. If you deal with the lowest bidder it is well to add something for the risk you run, and if you do that, you will have enough to pay for something better - John Ruskin.
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